The name actually comes from one of those classic over the fence chats that neighbours have. It was 1969, Bill had just established his vineyards and he was already looking beyond those borders to expand the Clare Valley estate. His neighbour to the east had a beautiful patch of land with gentle rolling hills and soils perfect for grape growing.

Bill went to visit him and struck a deal that he'd be the one to purchase the land should he ever decide to sell it. Well, it was almost twenty years later but Bill is nothing but tenacious. The neighbour kept his promise and that section of the estate became forever known as 'The Promised Land'. The rich terra rossa soils kept their promise too and have consistently produced award winning wines over the years.

These days, the Promised Land wines have got such a big following we've had to explore other premium South Australian regions. Now the grapes also come from other great South Australian regions such as Padthaway and the Limestone Coast. It's still typically Taylors though; award winning quality, smooth, easy drinking and of course amazing value!